Social Media Marketing

The days of having only a website online are over. Social Media Marketing / Management is here to stay. With the introduction of sites such as Facebook and Twitter, everything has changed. An active community of Facebook and Twitter users can make or break your business with their smart phones. Your customers can post positive or negative reviews on sites such as Four Square within minutes of completing a transaction.

Social Media is changing all the time with new services and new technology appearing at a blinding pace. We can assist you in the following areas:

Online Profiles

Create and maintain business profiles on Social Media networks such as Twitter, LinkedIn and Facebook Fan Pages, as well as Local Marketing sites such as Google Places.

Reputation Management

Reputation Management

Reputation management (sometimes referred to as rep management, online reputation management or ORM) is the practice of attempting to shape public perception of a person or organization by influencing online information about that entity.

The first step in reputation management is monitoring references to the person or business, primarily through social media monitoring and carefully crafted search queries. Social media analytics and similar processes on search results help to deliver a snapshot of current public opinion of the person or business in question and then a campaign can be designed to address any problematic issues that have been revealed.

Newest Platforms

Keep you abreast of the newest Social Media networking platforms emerging seemingly every day, such as Yelp and Foursquare, helping you have a positive presence and reputation there.

Media Calendar

We can assist you in attracting more followers, planning your social media calendar to enable you to send out updates on a more consistent basis (this is critical), and building your positive presence across multiple Social Media Networks.

Want to Learn More?

If you are interested in learning more about how SW Howard Design can help you get more out of your social media marketing, contact us.

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